Cool new commercial to encourage reading



Reading is Fundamental and the Library of Congress have teamed up with the Ad Council to create a great new ad campaign. It brings together people who share a love of reading to help them get books in the hands of kids who need it most. The movement recognizes the incredible effect books can have on a child’s imagination, sparking ambition, overcoming obstacles and inspiring curious minds.

LaVar Burton is even in the video! It’s like a flashback to Reading Rainbow.

Check out the great video! Book People Unite Video

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